Maple Leaf Town Outlets in Nantong is crowded with shoppers. [Photo/Nantong Daily]

Maple Leaf Town Outlets in Nantong, Jiangsu province, sparked a new wave of consumption during its opening activities from Nov 29 to Dec 1.

Statistics show that over the three-day period, total footfall exceeded 350,000, with cumulative sales surpassing 32.8 million yuan ($4.52 million). The leasing and opening rates reached 90 percent and 80 percent, respectively.

As a new commercial landmark in Nantong, Maple Leaf Town Outlets has gathered over 250 renowned domestic and international brands, with 200 of them opening simultaneously during the period. From top-tier brands to sportswear, from dining delights to electronic products, every corner of the mall was buzzing with excitement.

The shopping mall's success in attracting a large influx of customers not only stems from vigorous promotional activities but also from a diverse range of offerings and innovative experiences.

In order to capitalize on experiential consumer culture, it consistently enhances various supporting functions through innovative spatial designs like double-ground floor layouts and intersecting and open structures, aiming to provide consumers with a delightful shopping experience.

The modern service industry is a crucial part of the modern industrial system. Maple Leaf Town Outlets not only fills a gap in Nantong's consumer market, but also marks a solid step towards establishing Nantong as a new cultural, tourism, and leisure shopping landmark in the Yangtze River Delta region.