Visitors browse tourist trinkets and linger among the hustle and bustle of the night fair market in Nantong Gangzha Economic Development Zone. [Photo/WeChat account: ntgzjjkfq]

The launch ceremony for the Wulonghui Weekend Night Fair was held in Nantong Wanda Plaza June 20. The activities were sponsored by the management committee of Nantong Gangzha Economic Development Zone in Jiangsu province, and co-organized by Nantong Wanda Plaza.

The nighttime market will be held in Wanda Plaza's parking lot, with people wanting to participate.

The night fair has set up business sites for mobile vendors and regulated outdoor businesses so that health and safety can go hand-in-hand in shopping and other activities.

In the future, the development zone will actively respond to government suggestions, flesh out regional business operations, and boost its nighttime economy to revitalize consumption and aid economic recovery.

The term "nighttime economy" refers to business activities undertaken between 6 pm and 6 am in the services sector – a golden period for merchants seeking to expand their businesses. The nighttime economy has always been an important indicator of urban vitality.