Home textile company from Nantong showcases its products at Intertextile Shanghai Home Textiles on March 11. [Photo/Nantong Daily]

Thirty-nine home textile companies from Nantong, Jiangsu province, made an appearance at the three-day Intertextile Shanghai Home Textiles on March 11, highlighting Nantong's industrial vitality.

These companies showcased their distinctive strengths through an extensive product portfolio. Mingchao Home Textile, one of the pioneers authorized to use the "Nantong Home Textiles" collective trademark, exemplified brand value with rigorous quality control and innovative design. Meanwhile, Jiangsu Rayfull Textile Technology introduced new ultra-wide knitted fabrics, capitalizing on state-of-the-art weaving technologies that challenge conventional design paradigms.

The Nantong exhibitors also presented a comprehensive range of products, including finished goods, various fabrics, fillings, and associated services, exemplifying a cohesive and efficient textile industry chain.

Innovative contributions from companies like Hongwei Weaving provide essential support for product design, while filling specialists such as Nantong Zhulian Textile ensure superior product quality through stringent controls. Additionally, Xianyifang, a live-stream e-commerce service provider, offers expert sales support.

In recent years, Nantong home textiles have been on a relentless pursuit to establish themselves as a "world-class home textile industry cluster pioneering zone" through brand building, design innovation, and industrial upgrades.

The successful application and initial authorization of 25 companies for the "Nantong Home Textiles" collective trademark have contributed to the emergence of a high-end brand cluster. The industry is fostering deep integration of design and manufacturing, nurturing local design talent, and investing in smart manufacturing and green production to drive industrial transformation and enhance productivity.