A dance performance during the opening ceremony of the 2nd Hai'an Beer Festival. [Photo/Nantong Daily]

On the evening of July 29, the second Hai'an Beer Festival opened, marking the beginning of an exciting week-long celebration that will run until Aug 4. This year's festival promises a dynamic blend of beer, music, food, exhibitions, culture, and amusement.

The festival features seven distinct areas, including a beer brand exhibition area, an automobile exhibition area, and a furniture and home appliances exhibition area, each offering unique experiences.

In a bid to stimulate local consumption, Hai'an has distributed vouchers totaling 4 million yuan ($555,000) this year, covering various categories including clothing, food, accommodation, and transportation. The initiative aims to boost the city's economy and encourage residents to take advantage of the festival's offerings.